02 — BuildDesign and code, same hands
Brand, software and artificial intelligence
What the diagnosis decided, made. By the same team that thought it, with no handover between the people who design and the people who ship.
Terms
- Scope
- Agreed in writing before we start, with what is in and what is not.
- Price
- Per project, not per hour: nobody gains by taking longer.
- Rhythm
- Weekly deliveries. No grand reveal at the end.
The point where half of all projects are lost is the handover: an agency designs, a supplier codes, and everything that was not drawn falls through the gap. There is no handover here because there are not two companies.
We deliver every week, not at the end. You see it working from the first one, and decisions get made looking at something real rather than a presentation.
What we build
Brand systems that scale from the business card to the product: name, visual system, voice, and the rules to use it without us.
Sites, applications and platforms designed and built by the same team. Research, information architecture, interface and design system — no templates.
Movement and art direction as part of the brand: animated identity, 3D, and pieces for product and campaign. Not decoration added at the end.
What no off-the-shelf tool solves. Internal applications, integrations and APIs written for the way you actually work. Your code, in your repository.
Agents, tuned models and evaluation. Agents that carry out tasks using your own tools, open models tuned on your data — on your own machines if it cannot leave — and continuous measurement of whether they get it right, with cost sized to the task.
What we build holds up, and complies. Measured performance, EN 301 549 accessibility, hardening and team training, and the traceability the European AI regulation requires of systems that use it.
What we hand over
- All the code in your repository, from day one.
- The brand system documented, so anyone can use it.
- Technical documentation and a handover session.
- Three months of warranty on defects.
What people ask us
- How much does custom software or an AI agent cost?
- By project, with the scope agreed in writing before we start — never by the hour. The figure comes out of the diagnosis, with what is included and what is not written next to it. If the scope changes halfway, you hear about it before, not after.
- Who owns the code?
- You do, and it sits in your repository from day one — not at the end, and not when the final invoice clears. Same with the brand system: it is handed over documented so anyone can use it, other suppliers included.
- Can you train a model on our data without it leaving the company?
- Yes. We use open models tuned on your data and deployed on your own infrastructure when the information cannot leave — common in industry, healthcare and professional services. When it can leave, the model is chosen by what the task costs, not by which name sounds best.
- Do you work with clients outside Spain?
- Yes. The work is digital and the team is the same wherever the client is; we work in English, Spanish and Catalan. European accessibility law also reaches companies outside the EU that sell to European consumers, so a good share of that work is precisely for elsewhere.
Let's talk
Tell us what you're building.